Empowering Youth with Better Skills

Key Issues

  • Building employability skills for entry level jobs
  • 178 million without skills and job and 12 million unskilled youth entering workforce every year

In India only 5% out of 365 million youth are skilled while 178 million are without skills and without a job. This problem is compounded by the mismatch in competencies and aspirations primarily because of lack of access to quality education and employability skills.

Our Solution

GROW’s skilling is a design based on intensive market research and aims at providing better skills and better jobs. It ensures there is a tangible shift in the aspirant’s skill level from the entry point. The course focuses on core employability skills and ensures a matching of the student’s aspiration and competencies to the job profile in addition to continued post-placement support to help reduce attrition and improve performance.

In 2016 DRF launched GROW, a new skill training program culled from our two decades of experience in the skilling sector but more importantly, aiming to create a high quality skilling at a low cost. Currently the program is being implemented at scale in more than 70 centers across 18 states.

Dr Reddy’s Foundation started the skilling initiative in early 2000 when very few agencies were thinking about “placement-based” skilling programs as a solution to help young unemployed youth from marginalized sections.

DRF’s  first skilling program was the Livelihood Advancement Business School – more popularly known as LABS –  was hugely successful and trained more than 3.5 lakh young people since its inception.  The popular model was adopted by many agencies in India and in countries like Vietnam, Indonesia and Sri Lanka.

  • Only 5% of 365 million youth are skilled
  • 12.8 million youth enter the workforce every year, yet 53% jobs are lying vacant as employers are unable to find people with the right skills
  • About 63% of the school students drop out at different stages before reaching Class X primarily because of their difficult economic background.

GROW focuses on providing skilling support in line with industry requirements as well as the individual’s aspirations. Supported by a committed team of trainers, the focus is on core employment skills.  GROW’s team invests time to understand employers perspectives and supported by technology encourages a transparent match-making of candidates with job roles based on their post training assessments.

Industry Vetted Course – GROW’s curriculum is industry vetted and the emphasis is on developing essential job competencies like English Communication Skills, Personality Development,  Interview Skills etc

Certified Trainers – All GROW trainers have to attend and clear an intensive 36-day in-house training in order to be certified as a trainer.

Competency Assessment – In addition to regular assessments, GROW tracks the “skill shift” of all aspirants through a “pre and post” assessment index to ensure they have moved to the next level.

End-to End Tech Platform – GROW’s dedicated IT platform (www.grow.org.in) is a boon to both employers and aspirants. It is built to automate the entire life cycle of the training and to match the aspirants’ competencies with job requirements.

Enabling Learning Environment – All GROW Centers are equipped with the latest user friendly learning tools and infrastructure to facilitate a better learning environment.

Post-Placement Support – GROW’S post-placement support is a vibrant bridge between the applicant and the employer. The tracking system is an aid to support the employer and the applicant.

Mobile App Connectivity – The GROW app with multiple features optimizes instant feedback from the aspirants about their training or even after joining work.

  • Harness the present demographic dividend advantage by skilling more youth
  • Improved employer connect and decrease in attrition

Key Issues

  • Inclusion of PwD in workforce
  • 1% out of 5 million youth with disabilities(in 15 – 35 years ) are employed

 Our Solution

GROW’s PwD-friendly centers support youth with disabilities to gain skills in line with industry requirements. The program also integrates the promotion of an inclusive workforce by sensitizing employers to shift the focus from “disability” to “ability” when recruiting persons with disability.

DRF is strongly committed to support youth with disability. Despite the skilling ecosystem having evolved remarkably, PwD inclusivity has often been overlooked. To address this complex, adaptive problem, DRF’s GROW model integrates features to help disabled youth to gain core employability skills and make informed choices about their careers. GROW PwD hubs are enabling centers of learning with accessible infrastructure and trained professionals, which includes sign language experts to coach these young people on core employability skills.

DRF started working with disabled youth in 2010 and over the last six years skilled and placed over 9,000 youth with disabilities across 12 states. Today it is among the largest skilling initiatives for persons with disabilities in the country. We work with over 1500+ employers for placements and students are mostly placed in Retail, IT, BPO and Hospitality sector

  • Only one 1% out of 5 million (15-35 years) Persons with Disabilities are employed
  • Misconceptions and stigma continue to be major challenges
  • Lack of infrastructure facilities at workplace settings
  • 70% disabled population live in rural areas
  • 32% have basic literacy and only 13% have secondary and above education
  • Reluctance to employ Persons with Disabilities by Employers.

GROW focuses on enabling youth with disability by supporting them with core employment skills in line with industry requirements. GROW’s team invests time to advocate for an inclusive workplace and encourages affirmative employer relations through a transparent matching of candidates with job roles.

Industry Vetted Course – GROW’s curriculum is industry vetted and the emphasis is on developing essential job competencies like English Communication Skills, Personality Development,  Interview Skills etc.

Certified Trainers – All GROW trainers have to attend and clear an intensive 36-day in-house training in order to be certified as a trainer. Sign language experts are available to help students with hearing impairment.

Competency Assessment – In addition to regular assessments, GROW tracks the “skill shift” of all aspirants through a “pre and post” assessment index to ensure they have moved to the next level.

End-to End Tech Platform – GROW’s dedicated IT platform (www.grow.org.in) is a boon to both employers and aspirants as matches the aspirants’ competencies with job requirements.

Enabling Learning Environment – All GROW Centers are equipped with the latest user friendly learning tools and infrastructure to facilitate a better learning environment.

Post-Placement Support – GROW’S post-placement support is a vibrant bridge between the applicant and the employer. The tracking system is an aid to support the employer and the applicant.

Mobile App Connectivity – The GROW app with multiple features optimizes instant feedback from the aspirants about their training or even after joining work

Increase in the number of persons with disability in the workforce

Appreciation of PwD group as an enabled and contributing employee

Economic independence and better self-esteem of PwD.